Member Login
imgimg
Select menu item
  • About Us
    • Board of Governors
    • Constitution & Bylaws
    • Membership Statuses
    • Bar Awards
    • The Bar Center
    • NHBA Careers
    • Press Releases
  • Publications
    • Bar News
    • Archive
    • Advertising
    • Editorial Submission Guidelines
  • CLE & Events
    • CLE Programs
    • CLE Club
    • Bar Events & Membership Meetings
  • Resources
    • Stay In Compliance
    • Manage Your Membership
    • Member Benefits and Services
    • Manage Your Practice & Your Professional Development
    • Networking and Career Support
    • Serve the Community
    • Vendor Directory
    • Professionalism and Ethics
    • Helpful Links for NH Attorneys
  • Forums
  • NH Bar Foundation
  • Quicklinks
    • My NHBar Portal
    • Member Directory
    • Annual Meeting
    • Join Lawyer Referral Service
    • Classifieds
    • Casemaker
    • (603) 224-6942
  • My NHBar Portal
  • Member Directory
  • LRE Programs
  • CLE Catalog
  • Join LRS
  • Classified Ads
  • Casemaker
  • (603) 224-6942
HomeNHBA Staff Newsletter

NHBA Staff Newsletter

LINKEDIN: WHY IT’S IN NHBA’S SOCIAL MEDIA MIX

Nancy Gross October 30, 2020

Four or five years ago, I spoke with someone about the social network LinkedIn. She wrinkled her nose and said, "You know, I looked at that site because you mentioned it, but I just don't get it. It looks like little more than a bunch of resumés...

0 Views0 Comments

Ideas to Steal from Political Marketers

Nancy Gross October 23, 2020

You may not like their candidates or positions, but their promotions still got your interest. Here are some things their campaigns did right, to keep in mind the next time you’re thinking of reaching out to our members: PLANNING & PRELIMINARY...

0 Views0 Comments
NHBA Staff Newsletter
00
Lawyer Well-Being Initiative

Lawyer Well-Being Initiative

Nancy Gross October 9, 2020

The lawyer well-being initiative came to the attention of our directors at the NABE meeting in September. An integral part of the mission of the NHBA is “[t]o serve the members by connecting them with services, programs, and resources necessary...

0 Views0 Comments
NHBA Staff Newsletter
00
How to Set and Achieve Email Marketing Goals

How to Set and Achieve Email Marketing Goals

Nancy Gross October 2, 2020

It is important when beginning a marketing campaign to consider what you want to achieve by doing it. When you know what you want to accomplish, you’re better able to measure the success of your campaign. You’re also in a better position to...

0 Views0 Comments
NHBA Staff Newsletter
00
Developing Effective Online Personae

Developing Effective Online Personae

Nancy Gross September 18, 2020

A few weeks ago, I discussed how Team Marcomm is conducting a pilot project on how personae can be used to better understand target our members. I promised a follow-up article. This is not that article. Instead, I’ll discuss tips on creating...

0 Views0 Comments
NHBA Staff Newsletter
00
Developing Effective Online Personae

Developing Effective Online Personae

Nancy Gross September 18, 2020

A few weeks ago, I discussed how Team Marcomm is conducting a pilot project on how personae can be used to better understand target our members. I promised a follow-up article. This is not that article. Instead, I’ll discuss tips on creating...

0 Views0 Comments
NHBA Staff Newsletter
00
Personae, Part 1: Overview and Background

Personae, Part 1: Overview and Background

Nancy Gross September 11, 2020

You may have used the word “persona” used the typical way: as a sort-of synonym for “alter ego”. You might have also seen the word used in the phrase” public persona”, when someone is trying to distinguish a person’s outer role from their inner...

0 Views0 Comments
NHBA Staff Newsletter
00
Using IRAC in Promo Writing

Using IRAC in Promo Writing

Nancy Gross August 27, 2020

IRAC is an acronym for “Issue, Rule, Application, and Conclusion”. IRAC is taught to 1Ls (first-year law students) as a tool for legal analysis and “thinking/writing like a lawyer.” When you’re marketing to attorneys, you can use the tenets of...

0 Views0 Comments
NHBA Staff Newsletter
00
“Authenticity” and “Engagement”

“Authenticity” and “Engagement”

Nancy Gross August 27, 2020

Since CV-19, They’re So Much More than Just Online Buzzwords As web site and internet technology have grown exponentially over the past decade or two, online content has developed a language of its own. Search engines have developed increasingly...

0 Views0 Comments
img
For Businesses
  • Advertising
  • Sponsorship
  • Exhibitor Opportunities
For the Media
  • Press Releases
  • Newsroom
  • Contact Us
Marketplace
  • NHBA•CLE
  • Classified Ads
  • Vendor Directory
Legal Community
  • County, Local & Specialty Bar Presidents
  • New Hampshire Bar Foundation
  • New Hampshire Judicial Branch

© New Hampshire Bar Association      2 Pillsbury Street, Suite 300 • Concord, NH 03301      603-224-6942      603-224-2910      Contact us